A ''RoboCop 2'' publicity stunt gone awry | EW.com

News

A ''RoboCop 2'' publicity stunt gone awry

A ''RoboCop 2'' publicity stunt gone awry -- Promotion efforts for the sequel end in misunderstanding and jail time

To hype the Paris opening of RoboCop 2, an actor in complete RoboCop getup, accompanied by two attractive mademoiselles, cruised down the Champs-Elysees in a phony American police car passing out flyers promoting the movie. The spectacle attracted a large gathering, as well as the interest of a couple of passing gendarmes, and when Robo couldn’t produce the proper identification, he was hauled off to the slammer. There, a representative from Orion Pictures was successful in translating the term “publicity stunt” into French and the previously unstoppable cyborg cop was sprung in time for the first show.