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Bob Dylan sells out

Bob Dylan sells out

When Bob Dylan sold the rights to ”The Times They Are A-Changin”’ to an accounting firm for use in one of its commercials, you could have cut the irony with a knife. Dylan devotees were shocked: Not since Nike used the Beatles’ ”Revolution” had fans felt so, well, violated. But now that the floodgates are open, it’s only a matter of time before Mr. Tambourine Man starts hawking his other tunes. Below are some endorsements he might consider:

”All Along the Watchtower”: for the Jehovah’s Witnesses

”It Ain’t Me Babe”: for E.P.T. home pregnancy test

”Forever Young”: for Oil of Olay

”Knockin’ on Heaven’s Door”: for the American Association of Retired Persons

”Gotta Serve Somebody”: for Denny’s

”When I Paint My Masterpiece”: for Dutch Boy paints

”It’s Alright, Ma (I’m Only Bleeding)”: for Tampax

”Blowin’ in the Wind”: for The Weather Channel

”Lay Lady Lay”: for Sealy Posturepedic.

Originally posted February 11 1994 — 12:00 AM EST

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