Why exactly is Viacom’s cybermusic mothership, SonicNet.Com (www.sonicnet.com), a hit magnet (besides its ubiquitous ”Me, Me, Me” ad campaign)? Is it the eye-catching interface? The sleek video window with its hundreds of selections? The scores of quick-loading radio stations? We prefer to think it’s the site’s crackerjack investigative journalism, which, surprisingly enough, can be more revealing than Lil’ Kim’s wardrobe. A
Check out this ongoing exposé on the fiery debacle that was Woodstock 99 for a fine example of where all this ”Me, Me, Me” business can lead.