A glittery cast featuring Matthew Perry and Bradley Whitford. An acclaimed creator in Aaron Sorkin. A goodly amount of media drool. A debut audience of 13.4 million viewers. Yes, Studio 60 had all the signs of becoming a Big Fall Hit. But after episode 1, the NBC drama about a late-night sketch show took a big fall, and the Oct. 23 episode drew only 7.7 million viewers. (On Oct. 30, the network tried fellow struggling drama Friday Night Lights in Studio 60’s slot; it garnered 8.3 million viewers.) NBC denies the cancellation rumors, and notes that the show attracts an advertiser-friendly upscale audience. (The network also just ordered three additional scripts.) ”We are very hopeful that we will grow the loyal core audience that the show has already established,” says NBC Entertainment president Kevin Reilly, through a spokesperson. But as Sorkin is finding out, it’s a little harder to grow a real audience than it is to write yourself one.
Posted January 17 2015 — 7:41 AM EST
- 'The Messengers' premiere: Heaven or hell?
- Casting Net: Ben Stiller confirms Penelope Cruz will be in 'Zoolander 2'
- 'Billy Lynn's Long Halftime Walk' gets Veteran's Day 2016 release
- Five Broadway tickets to snag before Tony nominations make it impossible
- 'Star Wars': 5 revelations from Carrie Fisher at Celebration Q&A
- 'Batman v Superman' trailer is here; official release by Zack Snyder follows leak
- Never-before-seen passage from Madeleine L'Engle's 'A Wrinkle in Time' found
- 'Orphan Black': So, you wanna date a clone?
- 'Star Wars': 15 behind-the-scenes 'Force Awakens' pics
- Dirty words on TV? 17 faves whose spew is par for the coarse
- TV Style: 3 costume pros on their '70s-'80s-'90s inspirations
- Madonna's Cone Bra turns 25: How this Gaultier lingerie's legacy lingers
- Naomi Campbell, Jessica & Rosario, the Star Wars Cast & More