Do you care about the Madonna-Warner Bros. divorce? | EW.com

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Do you care about the Madonna-Warner Bros. divorce?

Madonna_l

Madonna_lSo by now, you’ve probably heard the news that Madonna is planning to end her 24-year relationship with Warner Bros. Records and sign a $120 million recording and touring deal with Live Nation, a concert-promotions company that will handle not only Madge’s record releases, but her touring and merchandising as well. I woke up this morning realizing I kinda had to mention it on PopWatch — I mean, it’s big news about one of the world’s biggest pop stars — but if I’m being completely honest, I can’t make myself care.

Okay, yeah, pundits are saying it’s another nail in the coffin of the record business as we know it, but given the labels’ “go platinum or get dumped” approach to music in recent years, perhaps that was inevitable. And ultimately, Madonna will still be making records (and a whole lot of money); as a consumer, it doesn’t really matter to me what label gets slapped on the back of the CD packaging. In fact, after reading this Associated Press news account, the thing that’s stuck in my brain like popcorn in the tooth is the following phrase: “the 49-year-old pop singer.” Madonna’s going to be 50 next year? How did that happen? Is this why I sometimes have a pain in my knee when I get out of bed?

That said, I’m hoping Madonna’s move to Live Nation will herald a return to her status as the world’s greatest video artist. Hey, she’s got to do something with all those millions. Why not make a clip as lush and riveting as her classic “Bad Girl” (which you can catch in its entirety, after the jump)?