Press Release of the Week: Pop open a can of 'Chinese Democracy' | EW.com

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Press Release of the Week: Pop open a can of 'Chinese Democracy'

Axlrose_l

Axlrose_lProps to Dr. Pepper for their snarky promise to give everyone in America a can of their soda if Axl Rose (pictured) finally releases Chinese Democracy sometime in 2008. (Well, everyone except former Guns n’ Roses guitarists Slash and Buckethead. Sorry, guys.) The Pepper people have even started a blog to encourage Axl to end the 17-year drought and get off the can, so to speak. In mock sympathy for Axl’s painstaking perfectionism, the Pepper press release proclaims,

“It took a little patience to perfect Dr Pepper’s special mix of 23 ingredients, which our fans have come to know and love,” said Jaxie Alt, director of marketing for Dr Pepper. “So we completely understand and empathize with Axl’s quest for perfection — for something more than the average album.”

Very clever stunt, since they’re all but guaranteed not to have to make good on the offer.

UPDATE: Axl responds!

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