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Box Office Report: 'Twilight' sinks its teeth into a blockbuster debut

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Twilightforbo2_l
Twilight, director Catherine Hardwicke’s adaptation of
Stephenie Meyer’s vampire-romance novel, easily won the weekend box office with
a $70.6 mil debut gross, according to Sunday’s estimates. Fellow freshman flick Bolt and hefty
holdover Quantum of Solace, meanwhile, trailed far behind.

That huge premiere number represents achievements on many
levels for Twilight. It’s the top debut ever for a film directed by one woman (Mimi
Leder’s Deep Impact banked $41.2 mil on its initial weekend 10 years ago). It’s the 29th best first-weekend bow of all
time (falling just shy of 300’s $70.9 mil and coming in just ahead of
Transformers’ $70.5 mil). It’s
by far the biggest opening yet for fledgling studio Summit, whose previous best bow was Never
Back Down
’s $8.6 mil back in March. It stands as the fourth biggest premiere of the year – better than Quantum of
Solace
’s $67.5 mil opening, better than WALL-E’s $63.1 mil, better than
Hancock’s $62.6 mil, to name a few. Last, but almost certainly not least, it’s nearly exactly
what I predicted (hooray, me!).

So it’s no surprise that the studio already announced a
sequel, New Moon. But the question for now, of course, is where Twilight, which
averaged a bloody good $20,636 in 3,419 theaters, goes from here? Not
surprisingly, girls and women comprised a whopping 75 percent of the film’s
audience, but will they continue to pack theaters as the weeks go on?
In the short term: yes. According to studio data, ticket buyers gave the movie
a nice A- grade, signaling the spread of positive word of mouth as we head into
Thanksgiving. Certainly, there will be some competition for this core crowd
from Australia and Four Christmases next week, but you can also assume that Twilight will be
able to build on its super-smashing start.

addCredit(“Deana Newcomb”)

Second place went to Quantum of Solace, which banked $27.4
mil (again, almost exactly as I predicted). That’s a big 59 percent drop from the
James Bond flick’s big bow last time around. On
the bright side, the Daniel Craig movie became the year’s 20th release to cross
the $100 mil mark domestically. It has a 10-day sum of $109.5 mil in the U.S. and Canada, and it has
brought in some $418 mil worldwide to date.

Next up: Bolt (No. 3), which underperformed perhaps ever so
slightly with $27 mil (way below my prognostication, alas). Nonetheless, that’s
a good number for a non-Pixar animated movie that could have gotten
swallowed up by stiff competition. And unlike Twilight, Bolt has no natural
rivals at the box office in the near future. Combine that fact with the
A- CinemaScore review it drew from a “four quadrant” crowd filled
with people of all ages and genders, and its financial future looks secure.

Madagascar: Escape 2 Africa
(No. 4 with $16 mil) and Role Models (No. 5 with $7.2 mil) rounded out a
stellar top five. And for the third straight weekend, the multiplex housed a
$60 mil-plus grosser, the first time that’s ever happened outside of summer.

Thus, the overall box office got a nice 2 percent bump over the same
frame a year ago (when Enchanted and This Christmas led the way). All of which
portends nice things to come as the most wonderful time of the year gets
underway.

More ‘Twilight’ and Box Office News:

EW.com’s Twilight Central

Box Office Preview: Twilight to suck up buckets of blood…and big bucks

Twilight: The EW review

Quantum of Solace Stirs up a Win

Second place went to Quantum of Solace, which banked $27.4mil (again, almost exactly as I predicted). That’s a big 59 percent drop from theJames Bond flick’s big bow last time around. Onthe bright side, the Daniel Craig movie became the year’s 20th release to crossthe $100 mil mark domestically. It has a 10-day sum of $109.5 mil in the U.S. and Canada, and it hasbrought in some $418 mil worldwide to date.

Next up: Bolt (No. 3), which underperformed perhaps ever soslightly with $27 mil (way below my prognostication, alas). Nonetheless, that’sa good number for a non-Pixar animated movie that could have gottenswallowed up by stiff competition. And unlike Twilight, Bolt has no naturalrivals at the box office in the near future. Combine that fact with theA- CinemaScore review it drew from a “four quadrant” crowd filledwith people of all ages and genders, and its financial future looks secure.

Madagascar: Escape 2 Africa(No. 4 with $16 mil) and Role Models (No. 5 with $7.2 mil) rounded out astellar top five. And for the third straight weekend, the multiplex housed a$60 mil-plus grosser, the first time that’s ever happened outside of summer.

Thus, the overall box office got a nice 2 percent bump over the sameframe a year ago (when Enchanted and This Christmas led the way). All of whichportends nice things to come as the most wonderful time of the year getsunderway.

More ‘Twilight’ and Box Office News:
EW.com’s Twilight Central
Box Office Preview: Twilight to suck up buckets of blood…and big bucks
Twilight: The EW review
Quantum of Solace Stirs up a Win

Originally posted November 23 2008 — 6:38 PM EST

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