Are you more a Betty, a Peggy, or a Joanie? Mad Men costume designer Janie Bryant is hoping to help you answer that question with a new style book that will offer fashion advice to women on “how to tap into their inner ‘leading lady’ ” It’s all the best parts of being a gal in the Mad Men universe without all that pesky sexism.
The book, which the Emmy winner has written with fashion journalist Monica Corcoran, will delve deeply into vintage couture, including that of screen icons from Clara Bow to Brigitte Bardot. But it’s not all cloche hats and pleated sundresses. “It’s great because it’s not just saying you should look like a costume character,” says Karen Murgolo, who’s editing the as-yet untitled book for Grand Central. “It teaches you how to take elements from whatever decade you love and put it into your modern dress.” The book is due in bookstores this fall and I’m sure the ’60s will stay cool till then. My only fear is that if we keep going at this rate, it’ll only be 20 more years before leg-warmers and paint-spatter designs are the new classy retro-cool. [Shiver]