Variety, DreamWorks Animation CEO Jeffrey Katzenberg says that decisions being made in the next 30-60 days will determine the future of the platform. In short, Katzenberg says 3D just for the sake of 3D is not a good decision, because “all 3D is not created equal.” In that regard, the DreamWorks exec had some strong words for the 2D-to-3D conversation of Warner Bros.’ Clash of the Titans. “We’ve seen the highest end of [3D] in Avatar and you have now witnessed the lowest end of it [in Titans],” he says. (Warner Bros. said it is not commenting on Katzenberg’s statements at this time.)The issue of 3D is being debated all over Hollywood in this post-Avatar world, where it seems every-other movie being released boasts a third dimension. In a lengthy interview with
What’s your take? Is all 3D created equal, or would you prefer it not exist at all? Do you ever see yourself converting your personal library into 3D? How long will it be before the “bad egg” trapdoor opens and the use of 3D in film goes down the Willy Wonka’s Chocolate Factory garbage chute?