New OK Go video, 'End Love': They come in colors |

Music | The Music Mix

New OK Go video, 'End Love': They come in colors


ok-goWry L.A.-based rockers OK Go—champions of the homegrown viral-video experience, avid practitioners of treadmill-dancing, Rube-Goldberging, and other time-consuming DIY pursuits—have returned with yet another hard-earned clip. Though this one is, in comparison, relatively simple in concept and execution.

Still, it has many of the band’s hallmarks: Outfits pulled from the Teletubby color wheel; rampant use of dude choreography; time-lapse camera magic; general hey-why-not-ness (see: goose cameos).

Stream it after the jump—and download the song, a sort of jaunty atmospheric-funk Purple Rain b-side, for free on the band’s official site.

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