Disney’s Gnomeo & Juliet debuted two weeks ago in third place. Last holiday weekend it rose to second place, and this weekend, it took the box-office crown. At this pace, it’ll be running for President by next year, and five years from now, we’ll all be groveling at the feet of our new ornamental overlords. The animated musical won a decidedly slow weekend with $14.2 million, dropping only 26 percent and raising its cumulative gross to $75.1 million. Even though Gnomeo started the weekend in fourth place, it jumped a ridiculous 101 percent on Saturday thanks a strong turnout from families. Not too shabby for a film Disney inherited from its now-sold Miramax Films production company.
Hall Pass opened in second place with a less-than-expected $13.4 million. The Farrelly brothers comedy failed to revive the duo’s struggling box-office performance, landing squarely in the middle of their last two debuts, 2007’s The Heartbreak Kid ($14 million) and 2005’s Fever Pitch ($12.4 million). The R-rated film, starring Owen Wilson and Jason Sudeikis as two guys who are given a week off from marriage from their respective wives, attracted an audience that was 48 percent over the age of 35, which is surprising considering the Farrellys’ penchant for gross-out humor. Hall Pass garnered a mediocre “B-” rating from CinemaScore audiences.
The next four spots were occupied by holdovers. In third, the Liam Neeson thriller Unknown dropped 43 percent to earn $12.4 million, for a two-week total of $42.8 million. Just Go With It, the romantic comedy starring Adam Sandler and Jennifer Aniston, took fourth place with $11.1 million, while the sci-fi adventure I Am Number Four declined 43 percent for $11 million. And the new “director’s fan cut” of Justin Bieber: Never Say Never slowed the movie’s evaporation from theaters. The $13 million concert film fell 31 percent for $9.2 million, bringing the Bieb’s cumulative tally to $62.8 million.
Oh, and the Nicolas Cage 3-D action film Drive Angry opened in ninth place, earning a pitiful $5.1 million from 2,290 theaters. The $50 million movie gave Cage his worst wide-release opening since 2005’s The Weather Man, and his third flop in a row after The Sorcerer’s Apprentice and January’s Season of the Witch. The R-rated movie, about a felon who flees Hell in an attempt to avenge his daughter’s death, skewed male (69 percent of the audience) and older (57 percent over the age of 30). And with a “C+” grade from CinemaScore moviegoers, don’t expect Drive Angry to stay parked in theaters much longer.
Check back next week as the box office will certainly perk up with the Johnny Depp animated flick Rango, plus the Matt Damon thriller The Adjustment Bureau, the long-delayed fantasy romance Beastly, and the ’80s-set comedy Take Me Home Tonight.
1. Gnomeo & Juliet – $14.2 mil
2. Hall Pass – $13.4 mil
3. Unknown – $12.4 mil
4. Just Go With It – $11.1 mil
5. I Am Number Four – $11.0 mil
6. Justin Bieber: Never Say Never – $9.2 mil