Anthony Breznican
June 08, 2012 AT 04:00 AM EDT

The premise of the indie time-travel saga Safety Not Guaranteed came from unusual source material: a classified ad in a 1997 issue of Backwoods Home Magazine that began ”WANTED: Someone to go back in time with me.” Backwoods editor John Silveira wrote it as a joke to fill space, and years later the ad became a viral sensation thanks to Internet pranksters who reinterpreted it in photos and videos. Among those inspired were Safety director Colin Trevorrow (above right) and screenwriter Derek Connolly, who got Silveira’s blessing for their film. They also gave him a cameo and an unusual credit: Time Travel Consultant.

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