TV | Inside TV

'Boss' ad puts cast on meat hooks: Crass or catchy? -- PHOTO

Here’s a polarizing piece of marketing art: To promote the second season of Starz’ Boss, the network has put the supporting cast on meat hooks in the show’s new key art. The poster is set in a meat locker, with Kelsey Grammer’s ruthless mayor Tom Kane rolling up his sleeves to go to work on his minions and rivals. The tagline – “Power Consumes Everyone” – connects to the image, sort of, if you think about it. Clunky Photoshop or catchy marketing? You decide: 

Originally posted July 9 2012 — 3:29 PM EDT

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