It just goes to show: When you have an acclaimed feature documentary made about you that goes on to be nominated for an Academy Award, you’re suddenly much more in demand. Rodriguez, the musician at the center of the Oscar-nominated Searching for Sugar Man, has joined the line-ups of three major music festivals: Coachella (in Indio, Calif. this April), Primavera (in Spain this May), and Glastonbury (in the U.K. this June), Billboard reports.
Rodriguez (sometimes referred to as Sixto Rodriguez) has become a music industry fairy tale story thanks to Searching for Sugar Man. The film chronicles how, after a promising music career in the early 1970s stalled out completely in the U.S., Rodriguez was re-discovered by two South Africans in the 1990s, who informed the Detroit-native that his music was massively popular in their country. His two albums were subsequently re-released in 2008, and he’s about to start a world tour in South Africa and Australia.