Kid President, aka Robby Novak, 9, and his brother-in-law Brad Montague, 31, first started creating videos for fun, but after their pep talk video got more than 3 million views on YouTube (now more than 10 million), they started to realize that they weren’t the only ones looking for some fun.
“We never imagined it would go this far. But now that it’s happening, we’re trying to figure out the best way to use this to help kids change the world. That’s our mission. The big thing we’re trying to figure out is how can kids and grown-ups work together to make the world more awesome,” Montague said.
When the videos started catching on with friends and family, Montague understood why Kid President was so inspirational. For those who know him, Kid President is a 9-year-old kid who suffers from Osteogenesis Imperfecta, a bone condition that in Kid President’s words, “means I break easy.” He has broken more than 70 bones in his lifetime but has never let it stop him from dancing.
“He’s the kind of kid who’s been in a full body cast but was sitting there singing,” Montague said.
But when it comes to why the rest of the world finds Kid President inspirational, Montague recognizes that it’s a matter of positivity. He explained that Novak’s condition is one of the driving forces behind Kid President’s campaign: “A lot of his platform is stop being boring. Less complaining, more dancing.”
Hailing from Henderson, Tennessee, Kid President’s fame continues to grow. Since the launch of his pep talk video, he has had The Office’s Rainn Wilson reach out to ask him to make videos for SoulPancake, and he recently had Nashville stars Lennon and Maisy Stella sing a song with him.
But there’s still more to be done. If Kid President wants to encourage conversations between kids and adults, there’s one conversation that needs to happen: Kid President and Adult President. According to Montague, Kid President already has questions prepared for President Obama. But first things first.
“First I’d ask him to play some basketball. Then I’d ask him how can kids and grown ups work together to make the world more awesome,” Novak said.
However, don’t expect Kid President to continue his campaign into adulthood. When asked if he wants to be President when he grows up, Novak said: “NO. Too much paperwork. I just want to do something that helps people.”
What you can expect from the duo is more videos. As long as Kid President gets to hang out with his brother-in-law and bust a move or two, he’s in. When asked about his favorite part of making videos, Novak responded: “Getting to be crazy with Brad. Also I love dancing. Dancing is my favorite part.”
As his website says, “Don’t be in a party. Be a party.”
Meet Montague and Kid President below:
‘Harlem Shake’ hits No. 1 on iTunes following viral explosion
Streamy Awards: Chris Hardwick on the viral video myth. Plus an insider’s picks to win
‘The Notebook’ gets an ‘Honest Trailer’ makeover – VIDEO