Alan Partridge, Steve Coogan’s narcissistic, vulgar U.K. TV and radio broadcaster alter ego, is finally getting his stateside feature debut after nearly a decade of tantalizing rumors.
Half of you have probably been keen on Partridge for years and will scoff at the insufficient description of the beloved character that’s been around in some form for over two decades. The other half? Maybe you caught some of Partridge on his BBC America show, maybe you heard Coogan and Rob Brydon riff on its lack of U.S. appeal in The Trip and pretended to know about it. Or, maybe you’re just trying to figure out where you’ve heard the name Steve Coogan before. (Lately? Probably Philomena. But really, if you’re here, you know Coogan.)
Regardless of your familiarity with Partridge, Alpha Papa looks like an absolute delight and already opened in the U.K. last summer to very positive reviews. (It currently boasts an 84% on Rotten Tomatoes.) In the film, when North Norfolk Digital Radio is taken under siege after a disgruntled ex-employee (Colm Meaney) decides to exact revenge, Coogan’s Partridge is the only person he’ll talk to. He’s also, predictably, the one who got him fired. Check out the spot after the jump.
Alan Partridge: Alpha Papa will be released VOD on Feb. 27, and in select theaters on April 4.