On the day of the opening ceremonies in the 2014 Sochi Winter Games, Google is celebrating the Olympics – and also equality. Instead of keeping the colors in the picture in the order of the Google logo, it arranges them in rainbow order, likely a nod to the flag representing LGBTQ issues.
Below the image, the search engine highlights a quote from the Olympic charter: “The practice of sport is a human right. Every individual must have the possibility of practicing sport, without discrimination of any kind and in the Olympic spirit, which requires mutual understanding with a spirit of friendship, solidarity and fair play.”
When clicking anywhere on the Doodle, Google takes users to the search results for “Olympic Charter.”
The first night of the Games took place last night, and, in addition to NBC showing highlights from new sports such as slopestyle and team skate, Bob Costas also discussed with viewers the many issues at play in the Sochi Olympics, including human rights problems.