Nathan Fielder's 5 best 'Nathan for You' stunts before Dumb Starbucks | EW.com

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Who is Nathan Fielder? His 5 best 'Nathan for You' stunts before Dumb Starbucks -- VIDEO

NATHAN FIELDER 01

(Danny Feld/Comedy Central)

Anyone who watched season 1 of Nathan for You knows exactly who Nathan Fielder is: He’s a marketing wizard (he graduated from one of Canada’s top business schools with really good grades) on a mission to help small businesses thrive. And while the concept of his Comedy Central show is basically just an excuse for him to employ truly insane business ideas, once in awhile, those ideas end up working – really, really well.

Take last season, when Fielder set out to draw visitors to a struggling petting zoo. His idea: Stage a video of a pig rescuing a baby goat from drowning and watch it go viral. This was all filmed before Nathan for You was even on the air, and some unsuspecting news shows played the video as if it really happened – and wouldn’t you know it, it went viral. Over the weekend, Fielder did it again, opening up a fake coffee shop called Dumb Starbucks in Los Feliz, California, that drew lines around the block for average coffee and grocery-store pastries.

We now know it was all a new stunt for season 2 of Nathan for You. Whether you watched every episode of the first season or just heard of Fielder today, check out five of his best stunts – including that petting-zoo brilliance – below:

Petting Zoo Hero
Watch the two clips below to see how a viral video is born, and then see the results for yourself.

http://www.youtube.com/watch?v=_2My_HOP-bw

http://www.youtube.com/watch?v=bvtJj6HoYHg

http://www.youtube.com/watch?v=g7WjrvG1GMk

The Claw of Shame
This is Nathan Fielder’s version of David Blaine. But instead of being locked in an elevated box, Nathan has to get himself out of handcuffs – or else.

http://www.youtube.com/watch?v=WNQ6_1GCVVA

http://www.youtube.com/watch?v=u_5uGD5PuDY

http://www.youtube.com/watch?v=xRxAkNvnxhI

Gas Station Rebate
Low gas prices definitely get these drivers to stop, but once they find out the lengths they have to go to get a rebate, they’re not quite as interested.

Caricature Artist
Greg is rebranded as the “king of sting” to bring a new edge to his caricatures.

http://www.youtube.com/watch?v=wUY_i5Tco68

Business Failures
These are SO not failures. Fast-forward to 1:08 for my absolute favorite of Nathan’s ideas.

http://www.youtube.com/watch?v=2Ie-Q5fdctU

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