James Hibberd
February 17, 2014 AT 08:01 PM EST

Look out! HBO recreated The Wall on a London street as a trippy promotion for the DVD release of Game of Thrones season 3. The dizzying street painting shows the peak of the 700-foot ice wall and was unveiled this morning. The third season comes out on this side of the pond on DVD and Blu-ray tomorrow.

Chris Haston/NBCU Photo Bank

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