Remember the moment that video game controllers got the capability to interact with the game by vibrating when something exploded, and so on? Well, now, that’s sort of happening for TV show trailers.
Showtime is launching the first ever “haptically enabled video” on mobile devices. By partnering with Immersion, a technology company, the trailer for Homeland’s fourth season is now available in the “Coming Soon” section of the Showtime Anytime app on select Android devices. And as soon as users install the update, “the video will offer a multi-layered sensory experience through the use of tactile feedback,” according to a press release.
“As fans watch the trailer on their mobile devices, they experience nuanced haptic effects which are artfully authored, building suspense and immersing viewers into Homeland,” the release said. “For example, viewers can feel the tactile effects when a bomb explodes and sense the drama building with an orchestrated combination of sight, sound and touch.”
The trailer, which marks the first time that haptic technology has been used in video for mobile devices, will be available leading up to Homeland’s return on Sunday, Oct. 5 at 9 p.m. on Showtime.