'Frozen' toys could top Barbie toys in holiday sales | EW.com

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'Frozen' toys could top Barbie toys in holiday sales


Looks like Elsa is more popular than Barbie these days: A National Retail Federation survey found that parents are more interested in buying Frozen toys than Barbie ones for their kids this holiday season, according to the Associated Press.

Twenty percent of parents surveyed plan to buy Frozen-related toys while 16.8 percent are planning to buy something Barbie-related. This is the first time in 11 years that Barbie hasn’t occupied the top spot. 

Disney’s Frozen hit theaters Nov. 27, 2013 and ended up taking the title of highest grossing animated film of all time, earning $400.7 million domestic and $873.5 million international. It also went on to win the Oscar for Best Animated Film.