Tony Schwartz, the ghostwriter who penned Donald Trump’s The Art of the Deal, has come forth with a new assertion that the Republican presidential nominee didn’t even like the title — and he claims to have evidence to prove it.
Schwartz posted a photograph of a computer screen allegedly showing “Trump’s 1986 handwritten comment on proposed name for book we did together.” The note read, “Tony - bad name,” above the circled proposed title, The Art of the Deal.
Previously, Schwartz told The New Yorker in an interview that he “put lipstick on a pig.” He continued, “I feel a deep sense of remorse that I contributed to presenting Trump in a way that brought him wider attention and made him more appealing than he is. I genuinely believe that if Trump wins and gets the nuclear codes there is an excellent possibility it will lead to the end of civilization.”
See his book title claim below.
Trump’s 1986 handwritten comment on proposed name for book we did together. “The Art of the Deal” is a “bad title.” pic.twitter.com/5q5tKEBHEl
— Tony Schwartz (@tonyschwartz) October 1, 2016
The Art of the Deal spent 48 weeks atop the New York Times best-seller list, and Trump has referenced the book a number of times throughout his presidential campaign. In an email sent to his campaign subscribers in August, Trump called the work “one of the best-selling business books of all time,” adding, “I still follow all the advice I first wrote about back then.”
Trump is currently selling autographed copies of The Art of the Deal to donors on his campaign website for $184.