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Love it or loathe it: ''Gimme More''

EW's Tim Stack and Chris Schonberger weigh in on Britney Spears' new single

LOVE IT
As a Britney Spears fan, I was nervous about her comeback single, ''Gimme More.'' Would it be an ode to Trident White gum? A ballad about Cheetos? So what a surprise to hear a sexy, beat-heavy track that feels like a worthy successor to ''I'm a Slave 4 U'' (and is far better than those two unofficial leaked ''singles''). The vocals are breathy but confident, the hook is instantly catchy, and the production makes me want to drop everything and hit the dance floor. Maybe all that clubbing of hers was actually research. — TS

LOATHE IT
While ''It's Britney, bitch!'' is possibly the greatest line the singer's ever uttered, ''Gimme More'' quickly wimps out. This would have been the perfect time for an ironic comeback ditty in which Spears playfully admits she momentarily lost the plot. Instead, she's settled for clueless petulance, a Busta Rhymes-jacking hook, and come-hither vocals that sound like she stole T-Pain's decoder and ran into a cave. (Unfortunately, I now know what ''sex yodeling'' is.) Please excuse me while I blast K-Fed's ''PopoZão'' in protest. — CS

Originally posted Sep 07, 2007 Published in issue #953-954 Sep 14, 2007 Order article reprints
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