Music Article

What's That Song?

Commercial ditties -- From the Flaming Lips to Apples in Stereo, we tell you who's who behind your favorite ads

The beer maker encourages you to Share the Good (a cold one, that is) to the bouncy tune of New Zealand post-punk icon Chris Knox's obscure '00 ditty ''It's Love,'' peppered with giddy la-la-la's.

Irish troubadour Simple Kid's folk-funky '07 bopper ''Lil' King Kong'' accompanies the car creator's latest ad, a whimsical, animation-accented take on a typical afternoon drive through the neighborhood.

The company urges viewers to ''purepare yourself'' as psych-rock maestros the Flaming Lips provide the soundtrack to an orgy of salad eating with '06's ''The Yeah Yeah Yeah Song.''

Enterprising SUV-ers park the car and spontaneously bust out an urban waterslide with the help of indie faves Apples in Stereo's jangly, happy-go-lucky rocker from '07, ''Sun Is Out.''

Originally posted Jun 13, 2008 Published in issue #998 Jun 20, 2008 Order article reprints