F'd Companies: Spectacular Dot-Com Flameouts (2014) What's an f'd company? One that winds up on the infamous dotcom "deadpool" site F---edCompany.com. That's where Kaplan, using his nom de Net, Pud, chronicles… Fiction Nonfiction Science and Technology Simon & Schuster
Book Review

F'd Companies: Spectacular Dot-Com Flameouts (2014)

Philip J. Kaplan, F'd Companies: Spectacular Dot-Com Flameouts | 'F'D' UP Kaplan's chronicles the demise of the Internet economy
'F'D' UP Kaplan's chronicles the demise of the Internet economy
EW's GRADE
A

Details Writer: Philip J. Kaplan; Genres: Fiction, Nonfiction, Science and Technology; Publisher: Simon & Schuster

What's an f'd company? One that winds up on the infamous dotcom ''deadpool'' site F---edCompany.com. That's where Kaplan, using his nom de Net, Pud, chronicles the demise of the Internet economy with help from nearly 4 million monthly visitors, including journalists and CEOs. His eviscerations of the 150 companies in F'd Companies: Spectacular Dot-Com Flameouts point out such obvious shortcomings that you'll be amazed anyone ever invested in them (example: Flooz.com, which attempted to replace credit cards and cash with virtual ''Flooz'' bucks). You'll also wonder how a self-deprecating computer programmer who possesses all the expletive-filled charm of Joe Pesci in ''GoodFellas'' wrote a book that business-school grads will be reading in droves.

Originally posted Apr 17, 2002