Will Everest pique moviegoers' interest? High-altitude films have a mixed record at the box office. While 1993's Alivegobbled up a surprising $37 million, 1992's K2 gasped with just $3 million. Plus, Seven Years in Tibet, with Brad Pitt as an Austrian climber who befriends the Dalai Lama, is due in late '97 and is likely to offer stiff competition.
Either way, the media attention could spell the permanent demystification of a summit that was first successfully scaled by Sir Edmund Hillary and Tenzing Norgay just 43 years ago. As David Breashears says of his IMAX film: ''You can say this film, pardon the pun, will take you right to the top of Everest.'' And with Everest having taken the lives of 142 climbers who've tried to master it, this may be all the reality anyone really needs.
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