1. Jimmy Bowen
Bowen, 54, president of Liberty Records (formerly
Capitol/Nashville), sent country music to the top of the pop charts
by giving Garth Brooks' records the same marketing money and muscle
as the biggest rock acts. The results: Brooks' albums have sold 15
million copies, and Liberty has blossomed into one of country's top
labels, nearly tying with MCA on the singles chart last year.
Liberty's roster also includes stars like Tanya Tucker, Paulette
Carlson, Suzy Bogguss, and Billy Dean ''a lot of people,'' says Bowen,
''who sell a lot of records.'' Before taking his current job, Bowen
shaped two decades of country careers at Warner/Reprise, MCA, and
Elektra; he has helped to modernize country by championing digital
recording, bigger record budgets, and more autonomy for artists. ''If
you take care of the music,'' Bowen says, ''it'll take care of
everything else.''
2. Frances Preston
She moved to New York in 1985, but Preston, Broadcast Music Inc.'s
president and CEO, is still Nashville's unofficial queen, and not
just because songs from BMI's 125,000 writers and publishers account
for about 70 percent of the country charts. Preston opened BMI's
Nashville office in 1958. Thanks to her organizational skills, the
real power in Nashville began to lie with publishers and
performing-rights groups (BMI being the biggest, with $300 million in
annual royalties). Her influence was so great that it was said she
ran the town, arranging contracts and helping writers get loans
against future royalties, mending rifts at record companies.
3. E.W. Wendell
One of the most understated of Nashville's powers, Wendell, 64,
president and CEO of Opryland USA, controls the most important
entertainment empire in Nashville including the Grand Ole Opry,
Opryland theme park, The Nashville Network (54.7 million subscribers)
and Country Music Television (15.7 & million), Gaylord Syndicom
(which produces Hee Haw), radio stations WSM-AM and -FM, and the
Opryland Music Group. And Opryland's unofficial marriage with the
Country Music Association the two groups cosponsor Fan Fair, the
city's week-long summer festival only adds to his clout.
4. Donna Hilley
Senior vice president and COO of Sony/Tree Publishing, Hilley, 51,
is head of the world's largest country publisher. The company,
Billboard's No. 1 publisher for 19 years, owns 80,000 copyrights
(including songs by Harlan Howard, Roger Miller, and Willie Nelson)
and generates $10-$15 million in gross royalties annually. Twenty-six
of Tree's 77 writers, including Carlene Carter and Travis Tritt, are
also major-label performers. Hilley negotiated Tree's $30 million
sale to Sony in 1989, and she's shrewd enough to place songs in
films, TV shows, ads, and Broadway musicals (like last year's
placement of the Patsy Cline hit ''Crazy'' in Doc Hollywood).
5. Tim Wipperman
Wipperman, 43, senior vice president and executive general manager
of the Nashville branch of Warner/Chappell Music Inc., started out in
1970 pitching music to producers and artists. In 1975 he opened
Warner Music's Nashville office, building it into a powerhouse. When
Warner bought Chappell for $200 million in 1987, the new song company
became the world's largest. Wipperman controls rights to 200,000
titles, including 1990 Grammy winner ''Wind Beneath My Wings'' and
Trisha Yearwood's ''She's in Love With the Boy.'' No wonder Radio &
Records named Warner/Chappell 1991's top publisher.
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