82 GLAAD, AIM, VQT
Television watchdogs
Rank last year:Who they are: The Gay and Lesbian Alliance Against Defamation, Accuracy in Media, Viewers for Quality Television (founded by Dorothy Swanson), various environmental groups, etc. Why they're up: Networks don't always obey them, but they listen. High point: The pro-environment messages in many prime-time series are the result of quiet, behind-the-scenes lobbying. X factor: No group has ever mounted a successful national boycott, but that doesn't mean the networks don't fear the possibility.

83 LAWRENCE GORDON
CEO, Chairman, Largo Entertainment
Rank last year:Age: 56 Why he's up: One of the few producers with access to an independent source of financing, Godon can call his own shots. New deal: Gordon's three-year-old Largo Entertainment just scored $125 million form its partner, JVC Entertainment, and a banking syndicate. High point: The thriller Unlawful Entry proved a solid offering, grossing more than $55 million. Next big move: This Christmas' Used People has an Oscar-caliber cast that includes Shirley MacLaine, Jessica Tandy, and Kathy Bates.

84 JOHN GRISHAM
Writer
Rank last year:Age: 37 High point: Grisham's three novels — The Firm, The Pelican Brief, and A Time to Kill — owned the best-seller lists and lured big Hollywood stars, from Tom Cruise, who'll star in The Firm, to Julia Roberts, who's interested in Pelican. Low point: Paramount paid Grisham $600,000 for The Firm, then contemplated (and rejected) a sex change for one of the novel's major characters. Next big move: Grisham's upcoming novel, The Client, part of his $6 million Doubleday deal, has already been been sold to the movies.

85 RICK NICITA/JACK RAPKE
Co-heads, motion picture department, Creative Artists Agency
Rank last year:Ages: 46 (Nicita); 42 (Rapke) Low point: Nicita, who mostly handles actors, couldn't keep his mercurial client Debra Winger from exiting Penny Marshall's A League of Their Own. High point: Nicita saved the day by seeing that Winger was replaced by rising CAA client Geena Davis, who led League to a $100 million-plus domestic gross. Last big move: Rapke, who attends to directors, has been busy extricating Ron Howard from his old deal with Imagine Films Entertainment, Howard's own company. Bottom line: There's no need for these two to take the studio jobs that are regularly dangled in front of them: Together, with such clients as Al Pacino, Jonathan Demme, Robert Zemeckis, and John Hughes, Rapke and Nicita run a virtual studio of their own.

86 JOEL SILVER
Action-film producer
Rank last year: Fallen Age: 40 Why he's up: Silver proved he could make a film on the cheap with Ricochet, erased some of the stink around Hudson Hawk with the $59 million success of The Last Boy Scout, and hit a home run with Lethal Weapon 3. Next big move: Another megasequel: Beverly Hills Cop 3. And he'll be taking some risks, too, trying to revive Sly Stallone's career with Demolition Man and giving the arty Coen brothers a $25 million budget to make The Hudsucker Proxy.


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