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Newlyweds: Nick & Jessica

MTV · Premieres Aug. 4, 10:30 p.m.Don't compare Jessica Simpson and Nick Lachey to MTV's OTHER reality family. ''We can't try to be the Osbournes,'' Mr. 98° admits. He and his pop-star bride will, however, make like Ozzy's clan and broadcast their home life in a sitcom-style series. And though they've built their images on squeaky-clean virginhood and such, ''if a cussword flies out, a cussword flies out,'' Simpson says. ''Newlyweds'' will also intertwine personal adventures (decorating the house) with showbiz exploits (both are preparing to release albums on Aug. 19). At its core, though, it's a show about the precarious negotiations that make up newlywed life. ''Jessica's a slob,'' Lachey says. Simpson counters: ''Nick's a woman. Even if he's wearing a T-shirt it has to be ironed.'' Their secret to marital bliss? Honesty, of course -- which happens to be Simpson's policy when explaining their rationale for doing the show: ''It's good for record sales.''