Shameless Exploitation in the Pursuit of the Common Good Give Newman and his buddy Hotchner points for truth in advertising. Their shameless exploitation extends beyond the Newman's Own salad dressing business the two fell… Shameless Exploitation in the Pursuit of the Common Good Give Newman and his buddy Hotchner points for truth in advertising. Their shameless exploitation extends beyond the Newman's Own salad dressing business the two fell… 2003-11-04 Nonfiction
Book Review

Shameless Exploitation In Pursuit Of The Common Good (2003)

EW's GRADE
C+

Details Release Date: Nov 04, 2003; Writers: A.E. Hotchner, Paul Newman; Genre: Nonfiction

Give Newman and his buddy Hotchner points for truth in advertising. Their shameless exploitation extends beyond the Newman's Own salad dressing business the two fell into in 1978 (the profits led them to create the estimable Hole in the Wall Gang camps for seriously ill kids) right to this breezy publication. Half of the book -- the fun, skimmable part -- is an ain't-we-madcap saga of irreverent renegades who do good business despite the advice of stuffy experts. The other half -- fully skippable -- reads like a PR report, with testimonials from campers and Newman's Own aficionados. Great products. Great charitable works. Freeze-dried book.

Originally posted Nov 07, 2003 Published in issue #736 Nov 07, 2003 Order article reprints