The future is appropriately dark. In 2004 DreamWorks will release ''The Ring 2,'' the sequel to its $129 million will-someone-get-that- freaky-girl-a-scrunchy thriller; ''Exorcist: The Beginning'' is due in the spring, along with a remake of ''Dawn of the Dead;'' and Bay's production company is planning an ''Amityville Horror'' redux.

But leave it to scary-movie aficionados to predict some nasty turns. ''These things always go in cycles, and I suspect this cycle will be over too soon,'' laments marketing exec Russell Schwartz of New Line Cinema, the studio behind both ''Texas'' and the Freddy Krueger franchise. ''Next October if there are nine horror movies coming out within seven weeks of each other, it'll be much more problematic than this year. We'll [go back] to romantic comedies.''

But not permanently. ''Horror is never over,'' says Eric Newman, producer of the upcoming ''Dawn of the Dead.'' ''When it's good, it's always good.'' (Additional reporting by Kristen Baldwin and Missy Schwartz)

Originally posted Nov 07, 2003 Published in issue #736 Nov 07, 2003 Order article reprints
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