Bigger & Richer

Or as the preacher's son himself explains the Big & Rich yin and yang: ''Kenny likes to roll around in the sunflowers,'' says Rich, ''and I like to mow 'em down.''

CHEAT SHEET

THE ALBUM ''Horse of a Different Color''

THE DEAL Their controversial single, ''Save a Horse (Ride a Cowboy),'' tops many country stations' playlists...while some consider it too risque to air at all. But the duo will take whatever constituency they find. ''I think we could go platinum on it just in the Bay Area alone,'' says Rich.

RANDOM SONG FACT ''If I'm embarrassed to let my grandmother hear it, then it ain't going on the album,'' declares Rich. ''But thank God she's really cool. Her favorite song is 'Kick My Ass.'''