ALEC BALDWIN
huffingtonpost.com/alec-baldwin

ANGLE: Well-reasoned thoughts on controversies not involving his personal life.

HIGH POINT: Railing against Imus' firing and pushing a Gore-for-president campaign are this blog's raison d'être, but Baldwin's elegy to Tower Records' closing was his most passionate post of all: ''The one on Sunset...you could walk in and immediately go into a serious retail coma and when you came to, you were at the register with a thousand dollars' worth of tapes, CDs and DVDs and no memory of how you got there.''

VERDICT: His candid sociopolitical rants get just controversial enough to rile up the message-boarders while staying safely within the HuffPo's smarty-pants liberal brand. B